Brands That Are Saying ‘Bye’ To The Gender Binary

Ahead Of The Game

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Canadian retailer Muttonhead was ahead of its time when it started selling unisex sportswear back in 2009. The flagship store, located in Toronto, isn’t separated into gender-based sections; everything in the store is for everyone. It’s just recently launched a children’s line called Lil’ Mutts, that was inspired by its most successful adult pieces. The theme is comfort, with offerings items like sweatpants, crewneck sweaters, beanies and onesies in gender neutral colors, such as grey, orange, and red. The line claims that the clothing is not just “boy-inspired” but rather created for “all genders.”