Robin Leach Narrated Spuds’ Adventures
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To really get the point across that Spuds MacKenzie had the money to maintain his luxurious lifestyle, Budweiser hired Robin Leach to narrate their commercials. Leach, if you remember, hosted Lifestyle of the Rich And Famous from 1984 until 1995.
There was no doubt that Spuds was the king of the 1980s. Of course, as his fame rose, so did his partying habits. For the next two years, America’s number one beer company assaulted audiences with Spuds’ hard partying and womanizing ways. Budweiser had a good thing, and sales soared.